The House of Abhinandan Lodha Enters Mumbai’s Vertical Real Estate with ₹2,500 Cr Investment Plan
The House of Abhinandan Lodha (HoABL) has taken a significant step forward by announcing its ambitious entry into Mumbai’s vertical real estate segment. With an investment plan of ₹2,500 crore, the company has unveiled three key projects—each reflecting its intent to redefine urban living and commercial experiences in the financial capital of India.
The three new vertical projects are strategically spread across South Mumbai and the North Mumbai Metropolitan Region (MMR), a calculated choice aimed at tapping into both premium and emerging micro-markets. The developments include an American Culture Center located in Marine Lines, a luxury residential tower overlooking Chowpatty Beach, and a township-based joint development venture with Mittal Builders in Naigaon. Collectively, these projects span a development potential of 3.1 million square feet and are expected to generate revenue to the tune of ₹3,500 crore. Construction is set to begin by December 2025, and the projects are slated for completion over a five-year period.
HoABL’s pivot toward vertical development stems from its success in horizontal land projects. According to Abhinandan Lodha, chairman of HoABL, the firm initially chose to focus on horizontal land due to the untapped scope for innovation. Having now built a strong brand in that space, the company feels prepared to bring the same innovation, tech-enabled execution, and customer-centric ethos into high-rise construction. The funding model for these vertical ventures will combine internal accruals and debt financing, with a cautious debt exposure not exceeding ₹250–300 crore.
Each of the three projects serves a distinct function and targets specific real estate needs. The American Culture Center project in Marine Lines will be a seven-storey commercial development, offering views of both the Mumbai harbour and Marine Drive. With a 60,000 sq. ft. development potential, it is expected to become an iconic address for global organizations. The Chowpatty Beach project is poised to become a marquee residential destination, spread across 50,000 sq. ft., catering to Mumbai’s luxury home seekers. Meanwhile, the Naigaon project represents the most expansive of the three, with over 3 million sq. ft. in development potential. It will feature integrated residential towers and high-street retail, emphasizing township-style living in the western suburbs.
This foray into Mumbai’s vertical real estate segment also aligns with HoABL’s long-term strategy of expanding into cities like Amritsar, Nagpur, and Vrindavan—locations well suited for both horizontal and vertical development models. The company sees tremendous room for innovation, especially in affordable and ultra-premium housing segments, where consumer experience often lags due to traditional construction methods and outdated engagement models.
Notably, HoABL already holds a land bank of around 3 million sq. ft. in Mumbai and plans to expand further as opportunities arise. It aims to balance its portfolio between vertical and horizontal projects within the next few years, targeting a consistent 30% CAGR growth rate. The goal is to generate equal revenue streams from both segments within two to three years.
Founded on a fully digital sales model, HoABL has successfully delivered over 15 million sq. ft. of plotted land and has another 39 million sq. ft. in active development. Its existing projects span destinations like Anjarle, Dapoli, Neral, Goa, and Alibaug, with new launches planned across Ayodhya, Khopoli, Shimla, and Varanasi. The company’s vision is to be present in at least 48 Indian locations by FY 2030.
