PropTech Firm Reloy Surpasses Rs 1,200 Crores in Referral Sales in CY23
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Reloy, a homeowner loyalty and referral platform for builders, has achieved a significant milestone by surpassing Rs 1,200 Crores in referral sales in the calendar year 2023. This remarkable achievement underscores Reloy's commitment to fostering trust and nurturing enduring relationships with its clients and partners.
Reloy is a unique, RERA-compliant, business model because it is built on revenues from homeowners’ love for real estate builders. Referral sales can only originate from happy homeowners, incentivizing builders to treat their homeowners better.
The platform manages close to 1.5 Lakh apartments coming up for possession, valued at Rs. 1.30 Lakh Cr+. Its clientele includes national partnerships with some of the biggest names in the industry, such as Godrej Properties, DLF, M3M, Shapoorji Pallonji Real Estate, Kolte Patil, Embassy Residential, Mahindra Lifespaces, K Raheja Corp, Brigade, Piramal, Rohan Builders, L&T Realty, Arvind Smartspaces, Smartworld, JP Infra, BPTP, Purti Realty to name a few.
"We are thrilled to have achieved this milestone, which reflects the trust and confidence that our clients and partners place in us. Our focus on developing innovative customer loyalty programs has resonated well with the market, driving our success in referral sales," said Akhil Saraf, Founder & CEO of Reloy.
Central to Reloy's success is its extensive network of 30,000 channel partners, carefully selected for their commitment to excellence. These partners play a vital role in Reloy's growth strategy, contributing to its outreach and influence in the real estate sector.
In addition to its quantitative achievements, Reloy is distinguished by its focus on crafting unparalleled experiences for homeowners. Through curated events, exclusive deals, and a seamless moving-in experience, Reloy ensures that each customer's journey is exceptional from start to finish.
Reloy's impact in the market has positioned it as the preferred partner for renowned developers across the country. As a trailblazer in the Proptech landscape, Reloy continues to redefine the standards of excellence through its innovative solutions and customer-centric approach.
Founded in 2015 by Akhil Saraf, Reloy has been specializing in real estate loyalty and referrals since 2015. Reloy is a B2B2C homeowner and broker management platform that helps builders manage their builders and brokers more efficiently. Reloy manages over 1.5 Lakh apartments coming up for possession and 30,000 brokers spread across India.