SUNROOOF: Transforming Indoor Spaces with the Benefits of Natural Sunlight

The demand for innovative lighting solutions that emaluate the benefits of natural sunlight has grown significantly, as people seek ways to improve their well-being in indoor spaces. SUNROOOF, a subsidiary of the MAGPPIE Group, founded by Ishat Jain, addresses this need with the world’s first lighting system that transforms any ceiling into the sky. Using cutting-edge technology, special optics, and intelligent design, SUNROOOF improves sleep patterns, enhances focus, and elevates mood, creating a sustainable, high-performance lighting solution that brings the experience of being outdoors indoors.

Ishat Jain’s Vision Behind SUNROOOF

Ishat Jain’s entrepreneurial journey is influenced by his family’s background in design and innovation. Growing up around his parents' successful luxury kitchen brand, Magppie, Ishat gained insight into business, branding, and craftsmanship. This exposure shaped his independent thinking and entrepreneurial spirit. Inspired by his family’s example, Ishat combined his interest in wellness with his design skills to create SUNROOOF, a lighting solution designed to address the lack of natural sunlight in indoor spaces.

Addressing a Global Wellness Crisis

Ishat’s journey to founding SUNROOOF began with a profound interest in health and wellness. During extensive research, he uncovered the shocking effects of insufficient sunlight exposure on human well-being. According to studies, a significant portion of the global population suffers from mood disorders, fatigue, and poor sleep due to inadequate access to natural daylight. One particular study in the UK revealed that an additional hour of sunlight during the day could dramatically reduce the risk of depression.

This insight triggered a powerful realization for Ishat. Millions of people around the world are deprived of sunlight for two key reasons:

• Geographical Limitations: Countries with extreme weather, like Scandinavia, receive minimal sunlight for several months of the year.
• Modern Lifestyles: Urbanization has confined people indoors, be it homes, offices, or commercial spaces—disconnecting them from natural light.

Determined to tackle this global issue, Ishat envisioned an innovative product capable of recreating sunlight indoors, improving not just physical health but also mental well-being.

The Birth of SUNROOOF

In 2019, Ishat began conceptualizing SUNROOOF, the world’s first lighting solution to replicate the psychological benefits of natural sunlight. With inspiration drawn from his family’s commitment to premium design, he spent three years researching nanotechnology, collaborating with engineers, and refining prototypes.

Although his original plan was to launch SUNROOOF in Scandinavian countries, compliance hurdles forced a pivot. This setback, however, turned into a significant opportunity. In 2021, during India Design (ID)—India’s largest architecture and design exhibition—Magppie showcased its luxury modular kitchens, alongside a prototype of SUNROOOF. The response was overwhelming. More than 5,000 inquiries flooded in, signaling immense demand for the product within the Indian market.

Encouraged by this success, Ishat officially launched SUNROOOF in November 2023 as a subsidiary of the Magppie Group, a 25-year-old family business. The product merges design innovation with wellness technology, setting a new standard in interior solutions.

How SUNROOOF Technology Works?

SUNROOOF uses patent technology uses special optics and design to replicate natural sunlight indoors. The system adjusts its brightness and color throughout the day to match the changing light from morning to evening. This helps align with the body's circadian rhythms, improving sleep, focus, and mood. Installed in the ceiling, it creates the feeling of being outdoors under the sky, even when inside. The system is an energy-efficient way to bring the benefits of natural light indoors.

How SUNROOOF Simulates Natural Sunlight?

The effectiveness of SUNROOOF in replicating natural sunlight is due to its advanced design, which incorporates several key technologies:

Precision LED Panels

At the core of SUNROOOF are high-quality LED panels that closely mimic the full spectrum of natural sunlight. These panels are carefully engineered to provide a soft, ambient light that replicates the warmth and clarity of daylight, ensuring a comfortable, organic lighting experience.

Advanced Optical Engineering

SUNROOOF uses specialized optical systems that carefully disperse light across the ceiling and surrounding areas. This precise light distribution creates a sense of depth and dimension, making spaces feel larger and more naturally illuminated, enhancing the overall aesthetic of a room.

Intelligent Light Mapping

What sets SUNROOOF apart from traditional lighting solutions is its AI-driven system that continuously adjusts the light to match the natural rhythms of the day. By considering factors like time of day, room conditions, and external light levels, it ensures that the light changes in real-time to reflect the natural light cycle.

Unlike traditional lighting systems that deliver static, uniform lighting, SUNROOOF creates a dynamic, evolving lighting environment that replicates the effects of daylight, providing a more sophisticated and healthy lighting solution for indoor spaces.

Health Benefits of SUNROOOF

Deeper & Timely Sleep

Natural light plays a key role in regulating our sleep cycle. SUNROOOF mimics the natural progression of sunlight by adjusting its brightness and color throughout the day. This helps synchronize your sleep patterns with the natural light cycle, promoting more restful and timely sleep.

Longer & Sharper Focus

Exposure to natural light triggers the production of serotonin, which aids in concentration and mental clarity. SUNROOOF replicates this effect, allowing you to maintain better focus during activities like work, reading, or studying, which can help improve your overall productivity.

Mood Enhancement

SUNROOOF provides lighting that mirrors the positive effects of natural sunlight. It helps create a more relaxed and comfortable environment by reducing stress and promoting a sense of well-being, ultimately improving your mood and emotional health.

Increased Energy Levels

By simulating the natural light cycle, SUNROOOF helps regulate the body’s internal clock, which can contribute to higher energy levels throughout the day. This makes it easier to stay alert and active, even in indoor spaces.

Improved Productivity

Consistent exposure to light that resembles natural daylight can improve cognitive function, making it easier to concentrate and complete tasks efficiently. SUNROOOF helps create a better environment for both work and relaxation by ensuring you receive the benefits of natural light indoors.

SUNROOOF Product Range

The product portfolio includes a diverse range of customizable options to suit residential, commercial, and hospitality spaces:

• Classical SUNROOOF
• Modern SUNROOOF
• Louvered Window
• French Window
• Atrium SUNROOOF
• Fluted SUNROOOF
• Arch Window

Each product is designed to adapt to customer needs, with features such as adaptive lighting, which changes color and intensity throughout the day to mimic the natural rhythm of daylight. International designers and architects from France, Ukraine, and Germany collaborated on the design, ensuring a blend of functionality, aesthetics, and wellness. 

Applications of SUNROOOF Products

• Living Rooms
• Bedrooms
• Kitchens
• Home Offices
• Bathrooms
• Hallways and Corridors
• Basements or Windowless Rooms

How SUNROOOF Installation Process Works?

The installation process of SUNROOOF is seamless and customer-centric, ensuring a high degree of personalization:

• Consultation: The sales team assesses the customer’s needs.
• Design Assessment: Customers share their building plans, enabling the design team to recommend optimal installation points.
• Proposal: A design proposal and quotation are provided within two days for approval.
• Feasibility Check: Engineers conduct on-site visits to confirm installation feasibility.
• Installation: Manufacturing and installation are completed within three months.

The cost of installing SUNROOOF starts at around INR 5 lakh, positioning it as a premium yet impactful investment for health and interior enhancement.

Future Innovations and Ambitions

The company plans to further enhance SUNROOOF by integrating Vitamin D technology, simulating not just the visual but also the physiological benefits of sunlight. Aggressive expansion plans include opening franchise stores in Mumbai, Bangalore, and Mohali within the next few months.

SUNROOOF is a testament to innovation, design, and purpose. Ishat Jain’s journey, shaped by real-world learning and family mentorship, led to a product that transcends traditional lighting solutions. By merging wellness, design, and advanced technology, SUNROOOF addresses the global need for healthier and more inspiring indoor spaces, proving that creativity and determination can push boundaries and transform lives.

Image source- sunrooof.com, linkedin.com